Vikas Satija says, “There are 3 million houses in India, each house has an investment worth of more than ₹ 2 crore. It opens a big market opportunity for money-management business.” , Photo Credit: Bijoy Ghosh
The Chennai-based Sri Ram Group, which has recently announced in the money management business in partnership with the South African Financial Services player Sanlam Group, which manages assets worth more than $ 80 billion globally, said it will serve the growing base of India’s prosperous and high-elaboratory investors, which are with the opinional intelligence designed with the help of artificial intelligence.
The group’s money management branch Shriram Wealth said that this money will offer several services including management, lending solutions, conservation solutions, global investment opportunities, heritage and heritage scheme.
On market capacity, Vikas Satija, Chief Executive Officer and Managing Director, Shriram Wealth told Hindu This: “There are 3 million houses in India, each house has an investment worth of more than ₹ 2 crore. It opens a big market opportunity for the money-management business.”
Although new investor behavior is constantly developing, the traditional systematic investment scheme (SIP) alone attracted ₹ 26,000 crore per month, for a savings of ₹ 2,64,000 crore per year. “It gives great depth to the capital market today and SIPS can also help to absorb some pressure from foreign institutional investors and, overall, manage pressure on the markets,” Mr. Satija said.
On the trends of the emerging investor, Mr. Satija said that customers were eager to buy several products from the same company, which for various insurance for banks/NBFCs, unlike the traditional way of going to NBFC for insurance firms, for any other for mutual funds etc.
He said, “There is emerging tendency, customers now prefer to buy all in terms of alternative investment, what they want.
Paul Hanratti, CEO, Sanlam Group said, “We see money management as a natural development because India’s economy grows, and people become rich. Our aim is not only to manage money, but to create a meaningful solution.
Shriram Wealth said that primary targeted audience will usually be individuals in 45 years, as the money usually remains in that age group, while additional emphasis will be on customer relations on the number of transactions.
The company will also deploy artificial intelligence to enable individual advisors, to speed up the risk to ensure real -time portfolio recommendations. A digital mentality will make Shriram Dhan a provider who is anticipating the needs of the investor rather than only answering.
Shriram Capital, MD & CEO, Subhashri Sriram said, the new business, money management, the company was a mission to unlock financial prosperity for millions of Indians.
Published – June 21, 2025 07:37 pm IST
